I'm an experienced brand marketer and creative business leader who has developed award-winning integrated brand campaigns that have defied conventions, challenged the status quo, and most importantly, broken through. I'm in a constant state of seeking creative and strategic ways to innovate and drive a brand’s business forward.
Specialties:
Creating lasting integrated brand strategies
Developing idea-based, media-agnostic communications
Managing complex marketing challenges
Speed, agility, and overcoming constraints
Assembling and leading teams
Experience in:
Business strategy & analytics
Communication planning
Agency process and management
Content development and deployment
eCom, DTC, B2C, B2B
Category experience — spirits, food, beverage, CPG, manufacturing, leisure, cause, non-profit, lifestyle, durable goods, QSR restaurants, luxury, pet care
