I'm an experienced senior brand marketer and creative business thinker who has developed award-winning integrated brand campaigns on both agency and client side. Known for inspiring others, defying expectations, and developing unique ideas and transformational opportunities, all while creating a fun and positive culture. I'm in a constant state of seeking creative and strategic ways to innovate and drive a brand’s business forward.

Specialties:
Creating lasting brand strategies
Developing idea-based media-agnostic integrated communications
Managing complex marketing challenges 
Speed, agility and overcoming obstacles and constraints
Assembling and leading teams


Expertise in:
Business strategy & analytics
B2C and B2B marketing
Category experience includes spirits, food, CPG, manufacturing, leisure, cause, non-profit, soft drinks, lifestyle, durable goods, communications, QSR restaurants, luxury, pet care
Communication planning
Agency process and management 
Experience:

JULIET, TORONTO, CANADA
Managing Director, US (2020 - present) - remote & interim
Clients: Jägermeister, Mailchimp, Better Battery Co.
Helping awarding-winning Canadian independent agency establish a US presence. Responsible for identifying and prospecting new business opportunities, agency positioning and leadership, and managing key agency accounts.
BBDO, MINNEAPOLIS, MN
Managing Director (2016 - 2020)
SVP, Group Account Director (2012 - 2016)
Clients: Hormel Foods, 3M, Andersen Windows, YouthLink, Business Development
Awards: EX Award - Best Production of a Consumer Event, National Addy, Best of Show MN Ad Fed

SVEDKA VODKA, NEW YORK, NY
Marketing Director (2010 - 2012 freelance)
Marketing Director (2007 - 2009)
Awards: Impact Hot Brand 2007-2012, EFFIE 2008 & 2011

FALLON, MINNEAPOLIS, MN
Group Account Director (2009 - 2010)
Clients: Charter Communications, Beam Global Wines & Spirits (Cruzan Rum)

EURO RSCG, NEW YORK, NY
International New Business Director (2006 - 2007)
Awards: Ad Age 2006 Global Agency of the Year

AMALGAMATED, NEW YORK, NY
Group Account Director (2005 - 2006)
Clients: Checkers Drive-in Restaurants, Cablevision

BERLIN CAMERON & PARTNERS, NEW YORK, NY
Account Director (2001 - 2005) 
Account Executive (1997 - 1999)
Clients: Pernod-Ricard (The Glenlivet and Vodka Wyborowa), Coca-Cola, Purina Tidy Cats, General Motors, Cadillac Escalade, Bombardier Aerospace, NBA
Awards: Ad Age and Adweek 2004 Agency of the Year, EFFIE Gold, IWSC Best of Show

CLIFF FREEMAN & PARTNERS, NEW YORK, NY
Account Supervisor (1999 - 2000)
Client: Budget Rent a Car
Awards: Cannes Gold Lion, One Show Gold (mot creatively awarded campaign of 2000)

PAGANO SCHENK & KAY, BOSTON, MA
Account Executive (1995 - 1997)
Clients: Dexter Shoes, Massachusetts State Forests & Parks, Boston Magazine, Whistler Electronics


Education

Wharton — Business & Data Analytics Certificate, 2019
Babson University — Omnicom Senior Leadership Program, 2016
North Carolina State University — BA, Business Management & Economics, 1995
London School of Economics — Economics of the European Union, 1994

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